Key to the quality of the finished product are the various forms of origination available at pre-production stages of a project and the methods and systems available for final production and delivery.
This applies to all areas of marketing communications; advertising, websites, video production, exhibition stands and so on.
Underlying our graphic designers’ creative skills is an in-depth knowledge of these key elements and a keen appreciation of the factors that can affect the quality, effectiveness and cost of the finished item.
Customer satisfaction and value for money are prime motivators in these processes. This is why we take so much care in controlling quality, quantity and finances.
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Who needs PR?
The value of PR An online opinion, published on the Laboratory News website (Cut out the media middle-man), prompted us to think about dealing with the media and the value that PR offers anyone with a story to tell. The article in Laboratory News discusses the relationship between science and the mass media, bemoaning the [...]
Architectural visualisation
Creating the best architectural visualisations Architectural visualisation has become a must-have for many involved in the design and development of all types of property. Advanced CGI techniques enable architects, developers, house builders and housing associations to present a realistic visual of how their development will look, sometimes even before the design [...]
Controlling print costs
If you want to keep the costs of your printed marketing materials to the minimum, here are a few suggestions: Planning The first thing to do is to have a good hard think about the print item you think you need: Who is it aimed at? What do you want to say [...]