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It’s not what we do

By | 2019-08-09T12:56:52+00:00 August 9th, 2019|Home, Marketing, PR, Services|

...it's the way that we do it! Let’s face it, almost any full service advertising agency can provide you with everything you need to satisfy your marketing services requirements – copywriting, design, origination and implementation of all types of promotional tools from advertising to websites, PR to inbound marketing, brochures to exhibition stands. And all [...]

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The road to hell

By | 2019-08-02T13:38:41+00:00 August 2nd, 2019|Services|

Websites need maintenance So, you've got yourself a content managed, mobile friendly website and can look after it all very nicely by yourself, without the need for spending any more money on a costly website design company? After all, that's the whole point of having a CMS site isn't it? You can forget it and get on [...]

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Your brand and your staff

By | 2019-07-05T14:34:35+00:00 July 5th, 2019|Services|

All employees  play a crucial part in managing your brand, because they can affect what customers and colleagues think of your business. Therefore, it is important to ensure that they understand your brand and believe in what it stands for. If they do, their actions will communicate this to other colleagues and customers. Employees can [...]

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Content preparation for marketing materials

By | 2019-06-28T14:09:01+00:00 June 28th, 2019|Services|

Early on in the preparation of any printed marketing materials, and ideally before you contact a designer, it is important to prepare as much content as possible to make the process as efficient as possible and minimise costs. A great first step is to plan in outline and in order the information that will be [...]

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Is your branding still working for you?

By | 2019-06-21T13:15:52+00:00 June 21st, 2019|Services|

Whatever sector you work in, you should reassess your brand’s values every now and then and look to keep your communications fresh, if only to make sure that you are keeping up with changes in your markets and staying ahead of the competition. All successful companies revisit their brand and communications periodically, even the world's [...]

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Creativity for business

By | 2019-06-14T13:29:51+00:00 June 14th, 2019|Services|

Most people would categorise an advertising agency or design consultancy as being part of the ‘creative industry’. For these types of business it is certainly true that creativity is an important skill, if not the most important skill. Yet, for any business to survive and thrive, whatever field they are in, creativity is a vital [...]

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Top advertising mistakes

By | 2019-05-17T13:48:23+00:00 May 17th, 2019|Services|

We've been putting together a list of top advertising mistakes. Here are our thoughts: • Putting too much information in the advert • Not having a cohesive plan/strategy • Not evaluating your advertising activity • Producing a boring advert • Copying your competitors • Not advertising enough - expecting one advert to do the job [...]

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