email marketing – PR and marketing agency Midlands

Has email killed direct mail?

By PS|2021-07-07T11:39:41+01:00October 3rd, 2021|Articles|

If we were to believe the technology pundits, we could be forgiven for thinking that email and the various forms of e-marketing now available to us – e-shots, e-zines, e-news, etc. – has seen the death of direct mail via the postal system. However, more and more companies are realising that e-marketing is not the [...]

Email marketing

By PSadmin|2019-11-22T15:53:10+00:00November 22nd, 2019|Articles, Digital, Marketing|

If you want to send out regular marketing messages then email could be a good option for you. It's quick, low or no cost and you can target the right audiences at the right time. Responses to emails tend to be higher than postal direct mailers because email is so immediate. Measuring results will show [...]